Attend the Midwest Wedding and Event Pro Summit
Where education, connection, and real business growth come together.
March 2, 2027 | St. Louis, Missouri
Built for Event Professionals Like You
The Midwest Wedding & Event Pro Summit is designed for driven wedding and event professionals who are ready to grow, refine their systems, and build stronger, more profitable businesses. Whether you are a venue owner, planner, caterer, photographer, or creative service provider, this event is for those who are serious about elevating their work, expanding their network, and staying competitive in an evolving industry. If you are looking for real strategies, meaningful connections, and a community of like-minded professionals, this summit was created with you in mind.
spend the day with us and….
Grow bookings
Build relationships
Learn real strategies
Improve systems
Attendee Ticket Options
General Admission — $125 Early Bird | $150 Regular
A full day of mainstage and breakout sessions designed to help wedding and event professionals gain actionable strategies, improve their systems, grow their business, and build meaningful industry connections.
VIP Admission — $160 Early Bird | $195 Regular
For attendees who want a more elevated and intentional summit experience.
Includes:
Early access to the exhibitor floor
Exclusive VIP networking window
Complimentary breakfast
VIP-only perks and giveaways
Priority seating for mainstage sessions
Special Post-Summit Masterclass with Alan Berg
Wednesday, March 3, 2027 - AI for Wedding & Event Pros - Bring Your Laptop and Put AI to Work in Your Business
Want to go beyond the keynote and actually implement AI in your business?
Join Alan Berg the day after the Summit for an intensive 2.5-hour hands-on masterclass designed specifically for wedding and event professionals. This interactive workshop will help you put AI to work immediately in your marketing, sales, client communication, and business operations.
Masterclass Topics Include:
• Creating content and marketing materials faster
• Using AI to improve client communication
• Automating repetitive business tasks
• Building prompts that actually produce results
• Practical tools you can begin using immediately
Masterclass Registration
Early Bird: $399 Regular Registration: $475
This masterclass is a separate event from the Midwest Wedding & Event Pro Summit and requires its own registration. Seating is limited to ensure a hands-on learning experience.
Not sure which ticket is right for you?
General Admission gives you access to the full summit experience. VIP Admission is best for professionals who want added networking time, early access, and a more focused way to maximize the day.
Schedule Preview
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MORNING
7:00 – 8:00 AM
Registration & Networking Breakfast
Registration Opens
Networking Breakfast
Exhibit Hall Open
8:00 – 9:00 AM
Welcome & Opening Keynote
Alan Berg
AI Won't Replace You, But Someone Using AI Might
9:00 – 9:30 AM
Coffee Break & Exhibit Hall
Coffee & Refreshments
Networking
Exhibit Hall Open
9:30 – 10:20 AM
General Session
Heidi Thompson – Evolve Your Wedding Business
Work Smarter, Not Harder: Becoming the CEO of Your Wedding Business
-
10:30 – 11:25 AM
Breakout Sessions
Session 1
What I Almost Missed Because My Business Was Consuming Me
Speaker: Liz Pulliam & Skip Wolfe – Empower Your AI
Session 2
Wedding and Party
11:35 – 12:20 PM
General Session
Mark Chapman - The I Do Society
Paid Advertising That Actually Works
-
12:20 – 1:40 PM
Networking Lunch & Exhibit Hall
Lunch
Exhibit Hall Open
Networking
Exhibitor Demonstrations
-
1:40 – 2:30 PM
General Session
Marc Mackintosh – Team Wedding
What Happens Between the Click and the Inquiry?
Why Some Websites Book Weddings... and Others Don't.
2:40 – 3:35 PM
Breakout Sessions
Session 1
Speaker:
Wedding and Party
Session 2
Steal My Systems: The Exact AI Tools That Run My Business Without Me
Speaker:
Liz Pulliam & Skip Wolfe
Session 3
(Open)
3:35 – 4:05 PM
Dessert Break & Exhibit Hall
Coffee
Dessert
Networking
Exhibit Hall Open
-
4:05 – 4:55 PM
Closing Keynote
Alan Berg
You Don't Need More Leads. You Need Better Follow-up
5:00 – 5:50 PM
Industry Outlook
Tom (The Knot)
The State of the Wedding Industry
6:00 – 6:20 PM
Summit Closing Ceremony
6:20 – 7:00 PM
Networking Reception & Exhibit Hall Finale
Exhibit Hall Remains Open
Exhibit Hall Closes at 7:00 PM
Summit Concludes